Quit With Us, Louisiana Brand Refresh

Quit With Us, Louisiana (a collaboration of Well-Ahead Louisiana and Louisiana TFL) is a tobacco cessation helpline that helps Louisiana residents quit tobacco products. In my role as the Design Manager for Well-Ahead Louisiana, I led the brand identity redesign project. The original logo included a stylixed cigarerette in place of the letter i, but research shows that cigarette imagery is not a best practice when helping people quit tobacco, and only focused on cigarette smokers rather than all tobacco users. This project included logo direction, development of brand identity, website refresh, and print collateral refresh. The live website can be accessed at quitwithusla.org.

Other Well-Ahead Louisiana work:

• Well-Ahead Louisiana Website Redesign
• Well-Ahead Louisiana Data Visualizations
• Well-Ahead Louisiana WISEWOMAN Suite
• Well-Ahead Louisiana Reusable Asset Library
• Quit With Us, Louisiana Website Redesign
• Quit With Us, Louisiana Disparities Fact Sheets
• Unfiltered Facts Brand Identity and Website

Booth Design for Conference